To make finding help simple as possible, the council has brought together information about winter support services in one easy-to-navigate location on its website.
Individuals can also visit the Town Hall to speak directly to an adviser about the support available and how to access it.
Residents can check whether they qualify for financial help with energy and water bills. The Warm Homes Discount Scheme offers eligible households a one-off £150 discount on their electricity bill, while Severn Trent Water offers reductions of up to £411 to eligible customers.
Residents are encouraged to check whether they could be missing out on state benefits and financial assistance, including Attendance Allowance, Carer's Allowance, Pension Credit and Council Tax Reduction. These allowances can make a real difference to household finances and everyday living costs.
The council's free, anonymous online benefits calculator provides a quick and easy way for residents to check what help they may be entitled to.
Support is also available for residents who need help accessing food, with Rugby Foodbank and local lunch clubs available throughout the winter.
For those looking for warmth and companionship, warm hubs across Rugby offer a friendly place to spend time and relax. Warm hubs are available across the borough throughout the week, residents can often access hot drinks and Wi-Fi.
Cllr Claire Edwards, Rugby Borough Council portfolio holder for communities, homes, regulation and safety, said: "We know the colder months can bring extra pressures for households, especially when it comes to keeping warm and managing costs.
"We want residents to know that help is available and that they don't have to face these challenges alone.
"It's worth checking what you may be entitled to."
Cllr Noreen New, Rugby Borough Council Liberal Democrat spokesperson for communities, homes, regulation and safety, said: "We encourage everyone to take a few minutes to explore the support available on our website or visit the Town Hall to speak to someone in person.
"No one should have to struggle to stay warm this winter and we're here to help residents access the support they need."
For full details of the winter support offer, residents can visit www.rugby.gov.uk/wintersupport
The benefits calculator can be found at www.rugby.gov.uk/calculator