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New strategy provides focus for council services 

Rugby Borough Council services will be focused on three new priority areas after councillors approved a new Corporate Strategy.

Cllr Seb Lowe
Cllr Seb Lowe, Leader of Rugby Borough Council. Published Thursday, 18th March 2021

The document, signed off by councillors at their meeting held on 23 February, shows how services will support the borough’s economic recovery, address the climate emergency, and support residents’ health and wellbeing.

A fourth priority area is aimed at ensuring the council is run effectively and efficiently, in ways that residents are able to access and influence.

Introducing the strategy, Cllr Seb Lowe, Leader of Rugby Borough Council, said: “I am passionate about Rugby. I am proud of the borough’s diverse communities, our vibrant charity and not for profit sector, our environmental assets, and our businesses. I recognise how these contribute to making Rugby a place that offers a high quality of living.

“As we collectively respond to, and then recover from the Covid-19 pandemic, we will build on these strengths. Rugby will remain a welcoming and rewarding borough to live, to socialise and to do business long into the future.

We have developed ambitious commitments to focus on climate change and the environment, on our economy, and on health and wellbeing. We will deliver the jobs, homes, and infrastructure our borough needs. To support these objectives, we have also made some organisational commitments that will help us prioritise and redirect resources. These are the things that are right for Rugby.”

The strategy identifies four priority outcomes that residents helped to shape during a consultation at the end of last year. The outcomes are:

• Climate: “Rugby is an environmentally sustainable place, where we work together to reduce and mitigate the effects of climate change” 
• Economy: “Rugby has a diverse and resilient economy that benefits and enables opportunities for all residents”
• Health and wellbeing: “Residents live healthy, independent lives, with the most vulnerable protected”
• Organisation: “Rugby Borough Council is a responsible, effective and efficient organisation”

Each outcome is supported by objectives that show how the council will work with residents and businesses to deliver the outcomes.

For more information on the strategy see

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